Let’s face it: Europe’s reputation has never been that of a vibrant tech startup continent. Many factors can be named as the underlying reasons for this: brain drain, scalability problems across countries, a general tendency of people to focus on less risky ventures and a proclivity towards proven business models, just to name a few. It seems that a risk-averse mindset is … [Read more...]

A new economic trend is on the rise and rapidly transforming our relationship with our consumerism. After a surge of environmental concerns, a global recession, and years of extreme consumption, people are realizing that it is not the stuff that they need, but the experience that the stuff fulfills. We all have so many possessions lying around that we don’t use from watched … [Read more...]

In a world where the Internet and technology rule almost every aspect of our daily lives, marketing and advertising online is a must. However, this is not an easy task. Pop ups and spam have made this fleet quite difficult. Now with Tappx the game has changed. Last month, Tappx successfully hit their break-even mark and and show no plans of slowing down. But what is Tappx and … [Read more...]