Barcinno is the international platform highlighting Barcelona’s tech, startup and business communities. As an English-only platform, Barcinno is the #1 resource for information regarding Barcelona’s rapidly growing entrepreneurial ecosystem and connecting Spain to the global tech community. However, Barcinno is unique in that it’s evolved into a collaborative resource, meaning its success relies on the participation of the community it serves. We encourage members of the Barcelona startup ecosystem to take an active role in the community and share their projects, successes, failures and ideas that will pave the way to Barcelona’s bright future as a global tech hub.
Reach
Barcinno publishes and promotes content across multiple channels. Here is an overview of all our channels and our reach:
- Website: 20.000+ visitors / month
- Newsletter: 3000+ subscribers
- Twitter: 7500+ followers
- Facebook: 2100+ followers
- Linkedin: 4500+ followers (via Barcinno & Scott)
- Instagram: 550+ followers
Audience
The Barcinno community consists of members from all over the world who are interested in the Barcelona startup, technology and innovation ecosystem. Please find below the details of our web audience based on data from Google Analytics:
Geographic Location
Barcinno reaches a targeted international audience with a professional interest in Barcelona. From all web visitors, almost one third each comes from the USA and Spain, and one fifth stems from the remaining European countries.
Age Distribution
Barcinno reaches an experienced audience with a professional interest in Barcelona. The overwhelming majority (88%) of our web visitors are people between 18 and 44.
Gender Distribution
Barcinno is a big promoter of gender equality, which makes us particularly proud of having increased our female membership base from 35% to over 40% in the past two years.
How To Work With Barcinno
Barcinno reaches a targeted international audience of investors, entrepreneurs, engineers, software developers and business professionals that rely on us for their weekly update on the Barcelona startup news and to keep a pulse on the action. Here’s how you can work with Barcinno and make our audience your audience:
Paid Options To Work With Barcinno
Sponsored Articles (from €500 + VAT)
If you want to promote your business and be more bold and direct with your Call-To-Action, a sponsored article is the best option. Since this is a paid article, we offer the option to write the article for you if you prefer. Every sponsored article is:
- published as a featured article on our website,
- includes backlinks and stays on our blog for as long as you want.
- gets featured & mentioned in our “good reads” section in the Barcinno newsletter (3000 subscribers)
- is shared on all our social media channels (5+ Tweets, 2-3 FB messages, 1x LinkedIn messages).
As our website attracts 20k+ unique visitors per month, our articles are read and share quite a lot, plus, sponsored articles offer a great chance to secure high-quality backlinks to your domain.
To launch or find out more about sponsored articles on Barcinno, please get in touch here.
Sponsored Newsletter (€200/week + VAT)
If you want to give your lead generation efforts a more immediate boost, sponsoring our Barcinno Newsletter might be a good idea. The package includes:
- Placing 1x featured image of your choice right after the intro text and before the news & investment stories begin
- 1x small text below the image describing what it is about
- 1x link when people click on the image
- 1x featured mention of your services in the introduction + a clear call to action
Additionally, every newsletter is also published on our website so you also get an SEO boost for your domain by securing a high-quality backlink.
You pay for every week you want to sponsor the newsletter. Every Monday, our newsletter is sent out to 3000 subscribers which are interested in the Barcelona startup, tech and innovation ecosystem and each newsletter receives open rates of close to 40% and click rates of 30-40% (based on opened emails).
To launch or find out more about sponsored newsletter campaigns on Barcinno, please get in touch here.
PR
Barcinno is a well-connected source in Barcelona and we hold great and long-standing relationships with all the major media platforms in the region. If you want us to help with your PR efforts, please get in touch here.
Banners
Currently, we don’t offer any banner placements on our website.
Publish Job Posts (from €69 + VAT)
Barcinno reaches a unique and targeted audience of highly-qualified local and international professionals interested in working in Barcelona. More than 20.000 professionals from over 150 countries visit Barcinno every month. Make sure they ALL know you’re hiring through Barcinno Jobs! All job posts are shared in:
- The Barcinno weekly newsletter (3000 subscribers),
- Social media feeds (Twitter & Facebook)
- Indeed
- JobsBCN
The price is:
- 69€ for 1x 60-day job ad,
- 260€ for a pack of 5x ads (can be used at any time, they never expire)
- 450€ for a pack of 10x ads (can be used at any time, they never expire)
You can launch your job post directly on our job board platform here.
Multiple
If you want to purchase multiple collaboration options, we do offer discounts. To find out more about promotion packages, please get in touch here.
Other
At Barcinno we live and cherish the startup mentality. Therefore, we are always eager to listen to new ideas for collaborating with you. Hence, if you’re planning a specific campaign or want to discuss new ways of collaborating with Barcinno, please get in touch here.
Free Options To Work With Barcinno
Barcinno was founded to connect the community, foster the startup ecosystem and promote it across a global audience. Therefore we pride ourselves in being an open media platform where anyone who is interested can share interesting news, announce events and publish helpful articles for free. However, in order to maintain relevance, quality and a great experience for Barcinno members, we have established specific guidelines for our open and free collaboration options. Below you will find all the details for each available option. If you have any doubts, feel free to get in touch with us:
Share news (free)
If you’re a Barcelona-based startup, accelerator or organisation or if you have a story that is relevant to the Barcinno community, you can share your news on Barcinno. Simply send us the story using this formula and if it is interesting to our community we will include it in our weekly email newsletter, which is republished on our main website too. Additionally, if your news story is amongst the most clicked ones in our newsletter, we will share it on our social media channels too to give it even more exposure. Important: Please note that we don’t publish press releases on our platform (unless it’s a sponsored article or part of our PR service).
To share your story with us, simply fill out this form here.
Publish Events (free)
If you’re organizing or found an interesting event in Barcelona that is relevant to the Barcinno community, you can share it for free on our open Barcinno events calendar. All events must take place in Barcelona or at least in Catalonia (for bigger events) and should be helpful for our members. Interesting events include startup and tech conferences, free workshops for entrepreneurs and networking events to connect our ecosystem.
Important: Please give us 48 hours to approve your events once you upload them. We need to approve each event manually to avoid spammy and irrelevant events being on our open calendar.
To share your event with us, simply upload it here.
Guestposts – write for us (free)
We love and encourage guestposting on Barcinno, but we have strict rules to make sure the quality remains high and that there is no spam. Here are our guidelines for guestposts:
- must be educational and relevant to the Barcinno community (ideally about Barcelona),
- cannot be promotional or talk about your brand (for this please look at our sponsored article option above)
- 1000+ words
- High-quality, no grammar mistakes
- Max. 2-3 backlinks: 2x in-text backlinks to your blog if it’s a relevant and helpful link to a high-quality article; 1x backlink to your domain in the author bio
- Author bio text + profile picture
Each accepted guestpost gets published on our website and send out to over 3000 subscribers as part of the ‘good reads’ in our weekly newsletter.
If you read and accept our guestpost guidelines, you can pitch your guestpost idea here.
If you have any questions or want to propose alternative ideas of collaborating to share Barcelona entrepreneurship and innovation with our global audience, please don’t hesitate to contact us here.