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Guerrilla UX Workshop – no product/prototype required

July 7, 2015 @ 18:45 - 21:00

€2

In this fast-paced workshop you’ll master the key guerrilla UX tools that you need to get fast, actionable feedback about your product from real customers.

The workshop is led by Ian Collingwood, one of Europe’s leading startup and UX coaches. He’ll share the tools, tips and tricks he’s used to help companies like Vodafone, Transferwise, Visa, HP, Orange, LG, and Samsung to make their products better by learning about their customers. Also sharing their insights will be Sarah Rink and Marta Ros of TinkTank, Barcelona’s most exciting Lean UX and Marketing startup.

All workshop participants will get hands-on experience of setting up, running and analysing guerrilla UX research projects, plus tips on how to make sense of customer feedback and turn it into real product improvements.

If you’re a startup with a product or prototype that you’d like to test, get in touch. We’ll run up to 3 rounds of rapid UX tests on real products during this workshop. If you want your product tested just fill out this form: http://goo.gl/forms/wDp6thCsOF

And if you don’t have a product to test, you can still come and get great value from the workshop. All attendees without products or prototypes will still be active members of the workshop and will learn the process so that when you do have a product or prototype you’ll know how to test it in an effective and rapid way.

This workshop is for all, so if you just want to learn the guerrilla UX skills you need, come along and join in. What you will learn:

– Deciding what product features you need to test

– Choosing tasks to test

– Writing great test scripts

– Conducting UX/Usability tests

– Effective note taking

– Tips for effective interviews

– Tools and techniques for recording and sharing

– Rapid analysis and decision making

As always, we’ll be having free beers and networking at the end of the workshop!

Feel free to share this event with friends and workmates who might be interested!

Details

Date:
July 7, 2015
Time:
18:45 - 21:00
Cost:
€2
Website:
http://www.meetup.com/LeanStartupBCN/events/223490315/

Organizer

Michael Counihan
Email:
mikeccounihan@gmail.com
Website:
http://www.meetup.com/LeanStartupBCN/

Venue

Itnig
Carrer Àlaba 61, 5-2
Barcelona, Barcelona 08005 Spain
+ Google Map
Phone:
+34 930008494
Website:
http://itnig.net/

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