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5th ADCE European Creativity Festival: ‘Rewiring the Creative Machine’

November 9 @ 09:00 - November 10 @ 17:00

Created to celebrate and recognize the art of creativity, graphic design and new creative solutions, the 5th European Creativity Festival features a packed programme of conferences, workshops, networking opportunities and other activities, delivered by some of the most innovative and inspiring people in Europe.

This year’s theme will be ‘Rewiring the Creative Machine‘, and has been curated by Kris Hoet, Chief Innovation Officer & Co-Founder of Happiness. Acknowledging the true impact of automation and digitalization on a creative process that is chaotic and unpredictable by nature, is the main topic the keynote speakers will address on Friday, 9th of November:

– Neil Christie, CEO of Wieden+Kennedy London: ‘The Case for Chaos’

– Maria Scileppi, Creative Resident at Dropbox: ‘What is the question? That is the question’

– Tim Malbon, Founding Partner of Made by Many: ‘Everyone’s creative’

– Pip Jamieson, Founder and CEO of The Dots: ‘The Robots are coming! Ten tips to thrive in an age of automation’

– Conn Bertish, Founder and CEO of Cancer Dojo: ‘Why dying made me a better creative’

– Rey Andrade, Creative Director at 72andSunny Amsterdam: ‘Creativity needs diversity’

– Julia Blomquist, Planner at Forsman & Bodenfors: ‘How “tillsammans” promotes creativity’

On the morning of Saturday, 10 November, a curated selection of workshops delving into the singularities of the creative process will be available to Full Pass holders. A total of 8, these hands-on workshops aim to inspire and challenge participants abilities at problem-solving, endurance, collaboration, and innovative ways to enhance their inner creativity:

– ‘Transforming the business of creativity: a magical primer for building a successful digital organisation’ by Tim Malbon (Made by Many) & Rubens Filho (Abracademy)

– ‘Become Harder to Kill’ by Conn Bertish (Cancer Dojo)

– ‘The Secrets of the Unpredictable. Behind the Scenes Creative Tech Workshop’ by Daniel Torrico & Guillem Castellvi (Wildbytes)

– ‘Blockchain is WTF(mpoc): a Way to Transform the F***ing Messy Process Of Creativity’ by Gerrie Smits

– ‘Generate Ideas with LEGO SERIOUS PLAY®’ by Enrique Conches

– ‘Generative Design, Processing the Future’ by Maximilian HeitschKorbi Lenzer (Moby Digg) and Saurabh Kakade (Serviceplan Group)

– ‘Out of the darkness and into the light. A performance writing workshop’ by Marcus Brown

– ‘Human Creative Machine’ by Maria Anderson-Contreras

Learn more at festival.adceurope.org

Venue

Disseny HUB Barcelona
Plaça de les Glòries Catalanes, 37
Barcelona, Barcelona 08018 Spain
+ Google Map
Phone:
932566700
Website:
http://www.dissenyhubbarcelona.cat/main/index.html

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